This brand was built for a beautiful couple who are venturing into their own business in the beverage/hospitality industry after many years of experience and expertise in their individual careers in the same area.

The custom typography in the logo features a hand written "L" shaped to represent the crossing of their paths and the combination of their skills in the creation of this business.

To fit the industry, the colour palette was to be seasonal and natural. This allows for the colours to be rotated throughout the year to fit the audience requirements at the time.

A series of illustrations were developed in the same style as the handwritten "L" which can be combined and expanded to fit the scope of their products as they grow.